Tag: The Flame and the Flower

The Washington Post Reports: How the Romance Genre Found Its Happily Ever After

The Flame and the Flower, Kathleen E. Woodiwiss, Avon, 1972, Robert McGinnis cover art

How Has the Romance Genre Changed Over the Years?

On April 15, 2021, The Washington Post journalist Angela Haupt spoke with a dozen major players in the romance novel industry to write this engaging article about the evolution of the romance genre:

How the Romance Genre Found Its Happily Ever After

From the roots in bodice rippers like Kathleen E. Woodiwiss’ Flame and the Flower to the softer, sweeter writings of LaVyrle Spencer, to Harlequin’s dominance in publishing, to Fabio-mania, to the industry today, the article highlights the major points of the romance genre’s history. The two constants in this ever-changing field are the requirement for a happy, satisfactory ending for the protagonists and the ubiquitous nature of people who read and write romance. I think Beverly Jenkins did an excellent job summing it all up:

“There’s so many different women writing romance. You’ve got marine scientists, you’ve got biologists, you’ve got physicists. You’ve got waitresses. You’ve got stay-at-home moms. So, you know, everybody writes romance, and everybody reads romance, and all of that together generates billions of dollars a year. We’re the people that keep the lights on in publishing.”... Read more “The Washington Post Reports: How the Romance Genre Found Its Happily Ever After”